Highlight BDMS Centers of Excellence across their hospital network, and promote the BDMS brand outside of Thailand
We used video interviews with patients receiving treatment at various Centers of Excellence to tell success stories highlighting exceptional treatment and care. These personal stories clearly describe the emotional connection between patient and caregiver.
Our team of photographers traveled throughout Thailand and Cambodia, visiting each BDMS Center of Excellence, bringing a unique visual perspective to display the services and technology that separate these centers from other facilities.
We developed a keyword based search capability allowing website visitors to quickly and accurately find information on Centers of Excellence relevant to their situation and location. Our custom keyword manager allows each network hospital to manage keywords for their centers, while allowing BDMS oversight before changes are published.
More than 1,200 searches were performed on the website